If there’s one thing you should seriously consider, it’s getting an actual address for your business. Even if you do 95% of your work at home, in your underwear, propped up in bed, that’s okay. Your clients and partners don’t need to know the dirty details of how you serve them, only that you’re fab at it.
Keep it Separate
While it’s not unheard of to use your home address as your business address too, there are strong arguments against it, mainly centered around the issue of privacy. Public records will link to your address, and it’s much safer to have your business address listed publicly than your home address.
Hold the phone, that’s money calling!
We all know that first impressions matter for every business. Simply put, if you make a poor first impression, you don’t get a do-over. That impression is for life and may drive new customers right into the arms of your competition.
What makes an impression better than excellent customer service? Part of excellent customer service is ensuring that when customers and potential clients call, someone answers the phone. If no one answers, people assume you’re just “not that into them” and the business they are looking to provide. So, they move on to another business.
These days, choosing office space no longer means renting that empty brick building on the street corner downtown. There are more flexible options now, like virtual offices and coworking. Although both of these are very different from a traditional office, they are also very different from each other.
They are often thought of as the same thing when they most definitely are not. They appeal to two different audiences, two different types of business owners. So, how do you know which is right for you and your business? Keep reading, my friend!Read More